HERE FOR BEER
Canadian Beer Lovers Unite!
We’re a community that believes in the positive role beer can play in our lives and in our communities. Beer can help bring people together and is enjoyed by many as part of a balanced healthy lifestyle. Beer has been an integral part of Canadian culture for generations, and we’re incredibly proud of the world-class beer we brew here.
Being “Here for Beer” means joining together with other Canadians from coast to coast to support Canada’s great brewing heritage. We are a community that shares a common goal of promoting the adoption of modern and responsible beer regulation at the municipal, provincial, and federal level. By working collectively with a common purpose, we can make a real difference and ensure a strong Canadian brewing sector for generations to come.
There are many ways to celebrate beer and share your passion for Canadian beer. From food pairings, beer news, and fun resources to beer-incorporated recipes, our wealth of beer-centric knowledge will ignite your passion for all things beer.
HISTORY OF CANADIAN BEER
Canada’s early days as a brewing nation saw its brewers working in their own homes, brewing for enjoyment and to celebrate special occasions. A Jesuit brother,
Brother Ambroise, was the country’s first recorded brewer, and he began making beer in 1646 following the founding of New France.
By 1688, New France’s Intendant Jean Talon had founded the country’s first commercial brewery in Quebec City to reduce the colony’s dependence on imported brandy, selling beer to the West Indies and becoming one of “Canada’s” first commercial exports.
HISTORY OF
BEER
HERE FOR
BEER
History of Canadian Beer
Canada’s early days as a brewing nation saw its brewers working in their own homes, brewing for enjoyment and on a few special occasions. A Jesuit brother, Brother Ambroise, was the country’s first recorded brewer, and he began making beer in 1646 following New France’s founding.
In the next few years, by 1688, Jean Talon had founded the country’s first commercial brewery in Quebec City to reduce their dependence on imported brandy, selling brews to the west indies and becoming Canada’s first exported beer.
BEER ECONOMY
Canadian beer has a significant positive impact on the economy. The brewing industry supports thousands of jobs and contributes immensely to Canada’s GDP. Beer has such a substantial economic impact because a large portion of the industry is domestic. Despite the continuous challenges the Canadian beer industry faces, it continues to innovate, invest, and evolve. We’ve broken down important statistics that show the significance and economic importance of a local Canadian beer industry.
RESPONSIBLE USE
Most Canadians who choose to drink beer do so responsibly. We value the role of education and knowledge in ensuring consumers are empowered to make responsible choices regarding alcohol consumption throughout their lives. As alcohol producers, we have a responsibility to manufacture and promote our products in a responsible manner, ensuring that we do not encourage excessive consumption or access by the underaged. We actively endorse the advocacy of effective and targeted public policies, as well as meaningful communication with various partners and stakeholders, to further promote responsible alcohol consumption.
ADVOCACY WORK
We are a community that shares a common goal of promoting the adoption of modern and responsible beer regulation at the municipal, provincial, and federal levels on behalf of brewers and adult consumers. By working collectively with a common purpose, we can make a real difference and ensure a strong Canadian brewing sector for generations to come.
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